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The Smarty Pants Book Marketing Podcast

Award-winning marketer Chris Syme and bestselling indie author Becca Syme give self-published authors the latest social media tips and strategies that sell more books and build loyal fans. Join them as they interview top book marketing experts, showcase successful indie authors, and offer tips from their own successes on this weekly show.
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Now displaying: June, 2016
Jun 25, 2016

Show Notes:

In this episode

  • Becca and Chris preview great food spots to explore during the Romance Writers of America conference in San Diego
  • Sandra Beckwith of Build Book Buzz talks about the benefits of one-star reviews and her solution for dealing with them
  • Chris and Sandra talk about the overlooked strategy of hand-selling your books
  • Sandra gives her one Smarty Pants marketing tip to win them all
  • Sandra shares her go-to social media channels

Links in this episode:

 

Jun 18, 2016

Show Notes:

In episode 005, indie bestselling author Krystal Shannan shares her secrets of marketing success from how she builds her email list to her pulling back from "buy my book" messages on social media. 

  • How an author co-op can improve your brand's visibility
  • How Facebook ads are changing and other ways to build your email list
  • The secrets of good content: quit posting "buy my book"
  • Why good social media is about what my fans want and not about what I want them know
  • Lessons learned from Becca's road trip
  • Upcoming June Master Class on how less social media can get your more sale and fans
  • And more...

Links from this episode:

Don't forget to enter the June Kickoff Contest: https://cksyme.com/podcast/. And subscribe on iTunes or Stitcher and leave a review! Thanks for helping!

Jun 9, 2016

Show Notes:

In episode 004, well-known book publishing and marketing expert Jane Friedman gives listeners the skinny on everything from pitching traditional publishers to book pricing, promoting yourself, and more.

This episode includes:

  • Advice on how to make the jump from indie author to traditional publishing...or if you should
  • The pros and cons of book pricing
  • Jane’s three tips on building your platform
  • How to tackle writing with a business approach
  • Jane’s one big Smarty Pants tip will surprise you and save you time
  • Links:

Don't forget to enter our fabulous June kickoff contest. You can win weekly prizes by using the hashtag #smartypantspodcast when you share the show on Twitter or Facebook and if you leave a review on iTunes, you'll be eligible to win a grand prize: a free ticket to the popular online class, Turn Your Social Media Pages Into Shopping Channels.

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