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The Smarty Pants Book Marketing Podcast

Award-winning marketer Chris Syme and bestselling indie author Becca Syme give self-published authors the latest social media tips and strategies that sell more books and build loyal fans. Join them as they interview top book marketing experts, showcase successful indie authors, and offer tips from their own successes on this weekly show.
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Now displaying: Page 1
May 28, 2018

In this second part of Crisis Management For Authors, Chris and Becca discuss response strategies to online events and when you should and should not weigh-in publicly.

Show Notes & Links:

-Short review of threat levels from last week's podcast.

-How to separate fact from fiction when determining your response.

-Why you need to remove your emotions from the picture before deciding on any action plan.

-How to know when you're over your head and need help.

-How you can help a fellow author in a crisis without blasting on social media.

-More on the life of an online swam.

-Why weighing in on social media will make a crisis worse.

Links - Click 'em, they're live

Pre-order discount for Chris' new book. Discount goes away on June 7

Link to the part one episode of Crisis Management For Authors.

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