In this episode we welcome Tom Tate, AWeber's Product Marketing Manager to give us tips on how to land your emails in your subscribers' inboxes. This episode is a Learning Lab--note taking will be valuable.
Show Notes & Links
-Why email providers screen your emails
-How email companies decide what is spam
-Why you content makes a difference--is yours valuable?
-Why getting target readers on your list is better than amassing large numbers of general readers
-How to educate your subscribers to make sure your emails land in the inbox.
-Tips on how to escape the dreaded spam tag
-Are you familiar with the CAN-SPAM Act?
-Tips on engaging subscribers in a conversation to boost engagement
-Why you need to include an unsubscribe link in every email