In this episode Chris discusses five principles that will help you find online classes, books, webinars, and Facebook groups that will help you sell more books and not just waste your time.
Show Notes & Links:
-First things first: know thyself.
-How to find platform-appropriate marketing training
-Why FOMO (fear of missing out) is your mortal enemy
-Why you should always consider value over price.
-When copying what other authors are doing might not be a good idea
-Why you need to know your base knowledge before you buy or enroll
-What is your budget for lifelong learning?
-What is the best strategy for selling more books?
Links (click 'em, they're live)
My online classes and who they're a good fit for:
Level One Authors:
Free class on building an email list: This class is designed for authors who do not have an email list started yet or are struggling trying to make their small list (less than 200) grow.
Paid Courses and who they're good for:
All these courses have information pages that tell you about the course.
1. How to build a Facebook page that sells more books. If you have published one or more books and do not have a Facebook author page set up, this is a good course for you. Also, if you do have a page set up and you're not using the Shop template to sell books or integrating your email sign-up with your page, it's also a good course for you. Cost: $49
2. How to write online content (social media & ads) that will get you more engagement and more book sales. Best course I've ever put together. It includes updates and info on the latest Facebook algorithm change in January 2018. This course if for high level one authors and above (levels two through four) who have Facebook business pages and are struggling with engagement and sales. It contains 11 videos and numerous tools and learning labs.
In this episode, Chris and Becca interview authors Honoree Corder and Ben Hale about their newest book, Market Like A Boss.
Show Notes & Links
-The difference between writing as a hobby and writing as a business.
-Why you need a personal vision of success rather than a general vision of success based on what others have done.
-Marketing success is a long game. It's not instant and it's never "done."
-Why "six-figure author" can be a double challenge for some authors.
-Why watching your books sales can be like watching grass grow.
-Why learning is a huge part of your marketing success.
-When to use a professionals to help in your publishing journey.
-Ben's "good book cover" test.
Join the SMART Marketing For Authors Mastermind Facebook group. You'll have to answer three questions to get in, but it's worth it!