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The Smarty Pants Book Marketing Podcast

Award-winning marketer Chris Syme and bestselling indie author Becca Syme give self-published authors the latest social media tips and strategies that sell more books and build loyal fans. Join them as they interview top book marketing experts, showcase successful indie authors, and offer tips from their own successes on this weekly show.
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Now displaying: September, 2016
Sep 24, 2016

In this episode of The Smarty Pants Book Marketing Podcast, veteran Anne Allen shares how to build a blogging audience from the ground up.

Show Notes:

  • Anne shares her advice for authors wanting to start a blog in the crowded blogoshpere.
  • How a blog collaborator can make a difference and how to find the right one.
  • The biggest change in book marketing since Anne began writing.
  • How to create a spin off blog for a niche audience.
  • Anne's one big smarty pants blogging tip. Wait for it.

Show Links:

  • Anne's book marketing blog: http://annerallen.com/
  • Anne's blog on poisoning people for fun and profit - a satirical mystery blog. Click here.
  • Anne's brand new audio book: So Much For Buckingham. It's a laugh out loud satire of the online review culture, making fun of the review site bullies and vigilantes and the weird historical fact checkers and all the shenanigans that can happen in the comments of online reviews. Click here to get the book now.
Sep 18, 2016

In this episode bestselling author and business coach Honoree Corder talks about her book Prosperity for Writers and shares the secrets she has used to help other bestselling authors and business people succeed. Her mission is to inspire and motivate people to turn their dreams into their real-life reality. 

Show Notes:

What is a prosperous writer?

-What's the difference between being interested in writing success and committed to writing success?

-How important is your money story?

-Why good writers are grateful.

Show Links:

Honoree's website: http://honoreecorder.com/

Honoree's brand new book, You Must Write a Book

Miracle Morning for Writers (book) 

Honoree on social media: Facebook:

Twitter: @honoree

Facebook: https://www.facebook.com/Honoree

Blog: http://honoreecorder.com/blog/ 

Visit the podcast episode, make a comment, and get a chance to win one of Honoree's books free:

https://cksyme.com/episode-17/

-If you liked the podcast, please leave a review on iTunes so other authors can find us. Thanks!

 

Sep 9, 2016


In this episode you'll meet marketing nerd extraordinaire Kirsten Oliphant. She is a prolific blogger and enjoys helping authors learn more about effective email strategies and marketing books. 

Show Notes:

-Do authors need to have a blog? Kirsten weighs in.

-Why authors need an email list.

-What's the secret to a good email subject line?

-What your life experiences can teach you about writing

-Why you need to be a human in your marketing

Show Links:

Check out all Kirsten's online classes, blog and and subscribe to her email list here

Listen to her podcast here

Read Kirsten's lifestyle blog here

Becca's Sticky Newsletters class coming up

 

 

 

Sep 5, 2016

In this episode NY Times bestselling author Josh Bernoff talks about his new book Writing Without Bullshit and shares his take on everything from emojis to weasel words. 

Show Notes:

 

-Learn The Iron Imperative--the foundation of writing without bullshit.

-A formula for writing your best blog post.

-Are you using weasel words? Time to quit.

-Why the beginning is the end in good nonfiction and business writing.

-Chris' slip of the tongue: virility or virality? Which is it?

-Do emojis have a place in good writing?

-We all need to learn to brag intelligently.

-What has social media done to our ability to write?

-Is Twitter a waste of time for most people?

Links:

-Click to get your copy of Writing Without Bullshit.

-Leave a comment or question about this episode at https://cksyme.com/episode-15/

-Click to go to Josh's Amazon Author Page

-Blog post on Marissa Mayer's email to Yahoo employees

-Josh Bernoff Facebook page

 

 

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