In this week’s episode, Chris and Becca discuss how to run “spike campaigns” to sell books for goals that aren’t necessarily a book launch.
Using a published case study from thriller author J.F. Penn, the hosts discuss:
This week’s links:
Guest co-host and fellow Chick Tales author K.C. Klein joins Becca on this wrap up of the summer conferences. Don't miss K.C.'s take on Comic-Con.
Here are link's from today's episode:
SMART Social Media Classes: https://cksyme.com/
In this episode, Chris visits with Stephen Campbell, book marketing strategist at theauthorbiz.com. Don't forget to take a look at the show notes to get a preview of their interview along with all the links from the episode.
In today's episode:
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In this episode, Chris and Becca finish the five essential steps in setting up a successful email system. Here are the five essentials. In last week's podcast they covered number one.
This episode also comes with a free cheat sheet. It has a bunch of supplemental material from the broadcast including a graphic on setting up your auto responder funnel.
Click to download your episode cheat sheet here.
-Correction: In the podcast we said that Mail Chimp is free to 2500 subscribers. It is actually free to 2000 subscribers. Sorry 'bout that.
-We recommend BookFunnel as a service to host all your free books. They have an easy user interface and provide your fans with your free books in all formats. This is not an affiliate link: http://bookfunnel.com/
- SMART Marketing for Authors is having a summer blowout sale on the two most popular online marketing classes for authors. Check it out here: https://cksyme.com/summersale. Discounts good until Aug 12.
-Be sure and go to https://cksyme.com/episode11 and answer the question of the week in the comments: What frustrates or challenges you the most about your email marketing? We'll tackle the answers to your questions in the next podcast!