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The Smarty Pants Book Marketing Podcast

Award-winning marketer Chris Syme and bestselling indie author Becca Syme give self-published authors the latest social media tips and strategies that sell more books and build loyal fans. Join them as they interview top book marketing experts, showcase successful indie authors, and offer tips from their own successes on this weekly show.
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Now displaying: July, 2016
Jul 25, 2016

In this week's episode Chris and Becca talk about the questions authors need to answer before they start building their email list as step number one of five steps to build a list that sells and builds loyalty. Steps 2-5 next episode.

Show Links:

-Becca's closed Facebook fan group: Becca Nation (join here)

-Sign up for Chris' free master class on Tips To Sell More Books With Facebook: https://cksyme.com/freejulyclass

-Link to Becca's author email class in Margie Lawson's Writer's Academy: click here

-Author newsletters we recommend you subscribe to for inspiration:

Virtual Assistant Services we know and like:

Let us know in the comments: What kind of emails do you send out to your fans? 

 

 

 

Jul 9, 2016

In this podcast episode nonfiction author Kristi Dosh shares how to take advantage of opportunities to establish your expertise by writing, blogging, speaking, and consistent work. Kristi is author of the bestselling book Saturday Millionaires, on the business of college football.

 

Show Notes:

  • The importance of networking and establishing connections through social media
  • The elements of a nonfiction platform and how social media can enhance your network
  • The challenge of researching a book in a subject area where the numbers are constantly changing
  • How a simple free Wordpress blog was the beginning of a lucrative career
  • Summer Class Blow Out Sale on SMART Marketing for Authors launches July 28

Show Links:

Kristi's website: http://www.kristidosh.com/

Follow Kristi on Twitter @sportsbizmiss

Kristi's original Wordpress blog: http://businessofcollegesports.com/author/businessofcollegesports/

Kristi Dosh on Forbes (click here)

Jul 9, 2016

In this episode social media expert Frances Caballo shares her wisdom about Goodreads, productivity tools, where authors should be on social media and more.

 

Show Notes:

  • The importance of Goodreads groups and one that authors should get into.
  • What is Goodreads Deals and why you should consider it.
  • Why audience is important when it comes to choosing a social media channel.
  • Facebook ads pros and cons
  • Who Frances follows on social media for expert advice
  • Coming July 28: Summer Blow Out Class Sale (info next week)

Show Links:

Jul 2, 2016

Show Notes:

In this episode, Chris and Becca interview Jodi Vaughn, a bestselling paranormal author and Somewhere, TX novelist. Jodi is a finalist for the RWA National Reader's Choice Award and she shares her tips about how to get maximum benefits from attending RWA#16 in San Diego. Becca and Chris share their conference tips, give a preview of some of the premier events, and give eating and exploring tips for the San Diego area.

Highlights include:

  • Becca and Chris talk about keeping up on conference events via social media using the conference hashtag on Facebook and Twitter: #RWA16
  • What's the first thing to do when you get to the conference headquarters?
  • Your invite to meet Chris at the trade show on Friday
  • Don't miss the Wednesday night Literacy Signing
  • Tips for first-timers
  • Wardrobe do's and do not's
  • Local tips for eating and shopping

Links:

We'll see you in San Diego and don't forget to use the #RWA16 hashtag!

 

 

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