Part two of three. If you haven't listened to part one, click here and listen first. Then come back!
Show Notes & Links:
-Why you should test your BookBub ads using the Amazon US Kindle store.
-The anatomy of a killer ad: why you need to know how to put an engaging image together.
-The #1 reason you shouldn't use BookBub's generated ads as your image.
-How learning to do your own images with the help of a tool like Canva will help you in other ways besides just ads.
-Should a book cover be front and center on a BookBub ad?
-Why we need to analyze and understand what our cost-per-click buys us on the different ad platforms.
-Targeting options on BookBub ads are different than other platforms. Why targeting mega authors doesn't work there.
-Understanding target audiences and author targets on BookBub ads.
-How to target multiple genre authors.
Links (click 'em, they're live):
Be sure and grab a copy of David's book, BookBub Ads Expert
Becca Syme's new Quitcast Show on YouTube